Big-picture thinking. Roll-up-your-sleeves support.

Sometimes you don’t need another agency, a full-time hire, or a 50-page strategy deck. You just need an experienced marketer who can step in, figure out what needs to happen, and help get it done.

Freckled Kitchen offers flexible, fractional marketing support for small businesses, entrepreneurs, and growing teams that need experienced marketing help without adding a full-time role.

Whether you need someone to shape the strategy, organize the work, execute a campaign, or bring much-needed structure to everything happening behind the scenes, we’ll build the support your business actually needs.

Marketing Strategy + Planning

Have a lot of ideas but aren’t sure what to prioritize? Know where you want your business to go but aren’t quite sure how marketing gets you there?

I can help turn big-picture goals into practical marketing plans — from defining audiences and opportunities to campaign planning, marketing calendars, KPIs, and roadmaps that give you a clear path forward.

Campaign + Project Management

Great ideas only matter if they make it out the door.

I provide hands-on support taking marketing initiatives from idea to execution — building timelines, coordinating stakeholders and vendors, managing dependencies, identifying risks, and keeping the work moving.

Whether you’re launching a campaign, refreshing your brand, building a new website, or juggling several priorities at once, I can help bring structure to the chaos.

Email + Lifecycle Marketing

Email should be more than something you send when you remember to.

I can help develop thoughtful email and lifecycle strategies that keep your business connected with the right customers at the right moments — including campaigns, customer journeys, segmentation, nurture strategies, testing, content planning, and performance measurement.

Marketing Operations

Sometimes the marketing isn’t the problem. The way the marketing gets done is.

I help businesses build the systems and processes behind great marketing — including workflows, campaign calendars, project management, roles and responsibilities, operating rhythms, documentation, measurement, and marketing technology.

The goal is simple: make your marketing easier to manage, easier to measure, and easier to scale.

Hands-On Marketing Support

And sometimes you just need another experienced person in the room.

I can flex between strategic thinking and hands-on execution depending on what you need — reviewing a campaign, building a project plan, coordinating freelancers or agencies, digging into performance, developing a process, or tackling the marketing project that’s been sitting on your list for months.

How We Can Work Together

Marketing Power Hour
A focused working session to tackle a specific challenge, idea, strategy, or decision.

Project-Based Support
Bring me in for a campaign, launch, marketing project, process improvement, or other defined initiative.

Ongoing Fractional Support
Flexible monthly support for businesses that need consistent marketing expertise without adding another full-time employee.

Let’s figure out what you need.

You don’t need to have the solution figured out before reaching out. Tell me about your business, what you’re trying to accomplish, what’s working, and what’s making you want to pull your hair out. We’ll figure out where I can be most useful!

Strategy when you need strategy. Execution when you need execution. Experienced support when you need both.